Creative Thinking and Innovation Workshop
How can you and your team become more creative in solving business challenges?
How can you bring innovation into your daily activities to achieve better results?
What can you offer new to your customers/stakeholders and how do you innovate in delivering value to them, while increasing your company’s profitability?
Innovation is the creation of better or more effective products, processes, technologies, or ideas (therefore is different from ideation or invention). Creativity is just one component of innovation - the other one is the analytical thinking, expressed in strategy and execution.
The creative thinking skills – our ability to find new combinations and solutions that depart from the status quo – can be enhanced. This workshop aims to empower participants with pragmatic tools and techniques to enhance creativity and innovation in their organization to obtain superior results.
Course duration: 2 days
Target group: Top And Middle Management, Entrepreneurs, Ngos, Public Sector CEO’s, MD’s, Heads of Departments, Vice President, Directors of Marketing and Business Development
Enhance performance and results through innovation and creative thinking
Learn practical frameworks and tools that can be used by participants to help them structure successful innovation in various areas of the business
Explore different techniques for managing creative organisations (for example: managing stakeholder’s resistance and scepticism, educating teams to become more innovative etc.)
Contribute to the development of an environment of creativity and innovation in the organization
The 2-day workshop will have 4 working sessions each, containing:
Interactive sessions of questions and answers
Short introduction to various creativity and innovation concepts
Case studies (including video cases) from a selection of industries
Explanation of the frameworks and tools
Application of tools to real and relevant issues
Group presentations and debrief
Key learning points (“how can I apply this in my organisation?”)
Our methodology includes references to external examples of companies that have been successful at one or more aspects of innovation. We introduce these cases to reinforce the learning and to facilitate discussion on a “neutral” example, before bringing the focus on your organization.